Our Industries

Virbac

SingVac TV Commercial (2018)


Every product has a claim. Does every animal vaccine deliver the same outcome – healthy animals?

See the difference. How do we turn complicated scientific explanations into simple clear messages? And how to do this in a 30-second TV commercial?

 

 

Strategy

No vaccine can offer 100 per cent immunity.

But there is a product that protects more of your herd with higher levels of immunity for longer.

 

 

Execution

We surveyed 200 health supplement users online to find out exactly who is taking supplements and to gain key insights on their motivations, information sources and purchasing behaviour.
[XXX Is this copy correct? Reads more like copy for BS2! XXX]

 

 

Results

Watch the TV commercial and judge for yourself.

Watch our TVC

Spinifex acknowledges the Aboriginal and Torres Strait Islander peoples as First Australians and recognises their culture, history, diversity and their deep connection to the land. We acknowledge that Spinifex operates on the land of the Traditional Custodians and pay respect to their Elders past, present and emerging.

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