Beauty Marketing – Pro-age, Pro-health, Pro-you
At Spinifex, we don’t just talk about authentic beauty marketing—we make it happen. We’ve partnered with skincare, wellness, and beauty brands that champion pro-age, pro-health, and pro-you messaging, helping them connect with audiences through impactful storytelling, strategic content, and high-performing campaigns.
Today’s beauty consumers crave authenticity, transparency, and inclusivity. That’s why we work with brands that celebrate inner confidence, self-care, and holistic well-being rather than outdated beauty ideals. Whether it’s a skincare brand redefining pro-age beauty, a wellness company promoting self-care rituals, or a cosmetics brand championing diversity, we create marketing strategies that build trust and drive results.
From brand storytelling and video production to social media strategy and digital campaigns, we help beauty and wellness businesses cut through the noise and engage the right audience. Our focus is on long-term brand growth, ensuring your message doesn’t just look good but makes an impact.
Customer stories
Explore our customer stories below to see how we’ve helped beauty and wellness brands attract, engage, and grow their audience.
From side hustle to thriving beauty brand
From a tiny side project to a thriving business, Spinifex helped Amanda Ramsay Makeup connect authentically with women over 40, grow sales, and build a powerful, engaged community.
Lean and mean: cracking Australia’s supplement market
An Australian-owned health supplement brand returned from US success to a limited budget and just one sales channel—yet still tasted future success through steady growth and brand awareness.
